G Herbo Album Release
Category: Album Release
Client: G Herbo
Location: Atlanta, Georgia
Overview
Days after G Herbo released his debut album, Humble Beast, he came to Atlanta to perform at A3C Festival. We contacted his manager , targeted the AUC’s Chicago crowd and curated an album release event, including a 3 song-performance and exclusive merch giveaway.
Strategy
All Content Creators be from Chicago (DJ, Photographer, Interviewer)
Authentic Interview Content w Anta (Chicago) and Maroon Tiger.
Promote his A3C festival show, and album streams.
He then went on to get his biggest hit with, “who run it?”
Selected Shots
